Shouldn't the campaign be encouraging cyclists make themselves more visible?

Shouldn’t the Stop SMIDSY campaign focus more on telling cyclists to wear high-visibility clothing, and to always use lights after dark?

There are already many campaigns encouraging cyclists to wear light-coloured or reflective clothing, and these have been around for decades. The advice is also in the Highway Code.

The Stop SMIDSY campaign is more concerned with the response of the authorities when crashes and near-misses involving vulnerable roads users actually happen. It aims to address what our society can do to protect our most vulnerable road users, rather than putting the onus on cyclists and pedestrians to protect themselves.

CTC, the national cycling charity

CTC inspires and helps people to cycle and keep cycling, whatever kind of cycling they do or would like to do. Over a century’s experience tells us that cycling is more than useful transport; it makes you feel good, gives you a sense of freedom and creates a better environment for everyone.

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